《Taken for a Ride》书籍《Taken for a Ride》

《Taken for a Ride》书籍《Taken for a Ride》

作者:《Taken for a Ride》书籍

出版社:Harper Paperbacks

出版年:2001-6-19

评分:0.0

ISBN:9780060934484

所属分类:商业管理

书刊介绍

内容简介

Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade -- and in a new epilogue chart its chaotic aftermath.

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