Peter F·Drucker《Innovation and Entrepreneurship》

Peter F·Drucker《Innovation and Entrepreneurship》

作者:Peter F·Drucker

出版社:HarperBusiness

出版年:2006-5

评分:7.5

ISBN:9780060851132

所属分类:商业管理

书刊介绍

内容简介

Peter Drucker's classic book on innovation and entrepreneurship This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.

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